Job Description

About Us:

Exertis Almo is a dynamic and forward-thinking pro A/V distributor committed to growth, innovation, and delivering exceptional experiences for our clients and partners. We are looking for a creative, results-driven Marketing Event Manager to join our team and support our strategic goals through impactful events, trade shows, and vendor partnerships.

Position Summary:

The Events Manager will be responsible for the planning, coordination, and execution of regional and national marketing events, including trade shows, sales meetings, and vendor engagements. Work directly with Marketing Managers to grow incremental sponsorships throughout the events. This role requires a blend of event management expertise, creative thinking, strong communication skills, and the ability to collaborate closely with internal teams, including sales, marketing, and leadership.

What you will do in this role:

• Trade Show Planning and Execution:
• Lead the planning, coordination, and execution of regional trade shows and industry events.
• Oversee logistics, including booth sponsorships, staffing, promotional materials, and travel arrangements.
• Ensure that trade shows align with broader marketing and sales strategies.
• Creative Sponsorship Ideas:
• Develop innovative sponsorship opportunities that enhance brand visibility and engagement at events and trade shows.
• Collaborate with Marketing Managers to craft compelling new incremental sponsorships and ensure the execution of all sponsorship deliverables.
• National Sales Meeting Planning:
• Organize and execute national sales meetings, including event logistics, schedules and team-building activities.
• Ensure seamless event execution, delivering a positive and impactful experience for attendees.
• Sales Team Training and Development:
• Collaborate with the sales teams to design and implement productive training programs and activities aimed at enhancing team skills and vendor participation.
• Coordinate with vendors and external partners to support the development of sales training events.
• Cross-Functional Collaboration:
• Partner with the marketing team to ensure event strategies align with brand objectives and lead generation goals.
• Work with leadership to ensure events contribute to the company’s broader business development initiatives.
• Leadership and Team Engagement:
• Provide leadership and direction to internal teams and vendors involved in event planning and execution.
• Foster a collaborative and dynamic team environment to ensure event success and continuous improvement.
• Travel Requirements:
• Travel approximately 6-8 times per year to regional and national events and trade shows.
• Manage travel logistics and ensure events are executed smoothly on-site.

What look for in a candidate:

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 3+ years of experience in event planning, trade show management, or marketing roles, with a focus on B2B or corporate events.
• Proven track record of successful event execution, including vendor management and creative sponsorship strategies.
• Strong project management skills with the ability to manage multiple tasks and deadlines.
• Excellent written and verbal communication skills; able to engage with internal teams and external vendors effectively.
• Ability to think creatively and develop innovative event concepts that drive engagement and business growth.
• Strong leadership and interpersonal skills with the ability to work cross-functionally in a fast-paced environment.
• Willingness and ability to travel up to 8-9 times per year.

Preferred Skills:

• Experience working with sales teams to develop training and team-building activities.
• Familiarity with event management software and tools.
• Experience with budget management and financial reporting for events.
• Knowledge of the latest trends in event marketing and trade show technologies.

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