Specialist, Email Marketing Job at AVIXA, Inc, Fairfax, VA

VHM1Tmk0ck1zY0xsNHVPUzdrVWNvbXBWZlE9PQ==
  • AVIXA, Inc
  • Fairfax, VA

Job Description

Job Description

Job Description

Title: Specialist, Email Marketing

FLSA Status: Exempt

Supervisor: Creative Director

Location: US-Fairfax, VA or Remote

Department: Marketing, Content and Communications

Level: Staff

Alt Work Eligibility: CWW-Y, Remote-Y

Starting base salary range for this position is $60,000-$70,000. Individual compensation will be commensurate with the candidate's experience. Full benefits are available and this position is eligible for the Staff level annual bonus program.

Summary of Position:

Responsible for supporting all aspects of email marketing programs. From scheduling and production through to execution, s/he will work with the Global Marketing Department to achieve measurable email marketing results. The ideal candidate must have email marketing experience with a deep knowledge of email marketing best practices. S/he will prepare and launch HTML emails and utilize Salesforce Account Engagement to deliver powerful and personalized experience to our customers.

Major Duties & Responsibilities:

  • Collaborate with internal team members to develop and deploy effective email marketing campaigns with measurable results using Salesforce Account Engagement.
  • Work closely with colleagues in the Marketing Department to develop and implement email marketing strategy and execute initiatives to meet their goals.
  • Optimize emails using industry best practices, email drips and strategic A/B testing.
  • Suggest innovative email experiences and share creative ideas to keep the team engaged and excited about email options.
  • Present email marketing concepts and establish schedules and meet deadlines.
  • Prepare email marketing campaigns for deployment, including proofreading content, optimizing and manipulating imagery, editing HTML, setting up promotions, and testing.
  • Coordinate with internal staff and contractors to establish mailing schedules using Basecamp.
  • Maintain performance reports tracking key email marketing metrics and communicate results with internal stakeholders.
  • Analyze and monitor the latest email marketing trends and identify potential email marketing opportunities.
  • Work with the Marketing department to determine appropriate email campaign send lists and utilize Salesforce to run list queries.
  • Collaborate with and assist the Marketing Technology team on marketing automation setup, reporting and other projects.
  • Assist with additional marketing services as needed.

Required Qualifications: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education:

  • Bachelor’s Degree in marketing, communications, graphics, web, journalism or equivalent strongly preferred.

Experience Level:

  • Minimum of two years related experience and/or training; or equivalent combination of education and experience.

Technical Skills:

  • Experience coding responsive HTML/CSS email templates.
  • Proficient in Salesforce Account Engagement or similar enterprise ESP.
  • Experience working in Basecamp, ClickUp, or similar Project Management System.
  • Functional experience with Adobe Photoshop.

Other skills:

  • Exceptional attention to detail and excellent organizational skills.
  • Ability to manage and prioritize multiple projects.
  • A balance of creative and analytical thinking.
  • Ability to work both independently and collaboratively as part of a team.
  • Good communications skills including excellent spelling, grammatical and proofreading skills.

Preferred Qualifications

  • Experience in CAN-SPAM and GDPR or other regulations/laws related to privacy and email communications.
  • Experience with email metrics and report creation.
  • Experience with design and an eye for good design.
  • Current and active Marketing Cloud Account Engagement Specialist or Consultant certification(s) from Salesforce.

Why You’ll Love Working Here:

  • AVIXA is a global organization that celebrates diversity of thought, background, demographics, and experience.
  • The AV industry is truly inspiring, changing how people experience the world.
  • We’re headquartered in Fairfax, VA but also have a widely distributed team. We recognize that talented people live all over the world.
  • Our values: Trust, Heart, Courage. No buzzwords here. We take these seriously and live them every day.
  • Our people: you will be surrounded by some of the most talented, supportive, smart, and thoughtful leaders and teams.
  • It’s not all about work: generous PTO and holiday time off, flexible working hours, option for a Compressed Work Week (i.e., 9/75 work week, or every other Friday off)
  • The perks: AVIXA offers comprehensive medical, dental, and vision benefits, 401k plan with company matching, pet insurance, learning and career development opportunities, education assistance, and more!

This description describes the general duties and responsibilities of the position. It is not a complete list of duties and the employee may be required to take on additional duties and responsibilities as required by the needs of the association.

EEO Policy Statement: It is the policy of AVIXA to provide equal employment opportunities to all qualified persons, and to recruit, hire, train, promote, and compensate persons in all jobs without regard to race, color, religion, sex, national origin, disability, sexual orientation, or any other category protected by law.”

Job Tags

Holiday work, For contractors, Remote job, Flexible hours,

Similar Jobs

Arbor Lodging

Bartender (Part Time, Weekends) Job at Arbor Lodging

 ...Thing - Operate and act with integrity in all you do even when it is not convenient. Lead with Heart - Be kind, passionate and hospitable. Be Accountable - Take ownership and deliver results. Aim Higher - Go above and beyond to exceed expectations and pursue... 

Skills for Chicagoland's Future

Public Safety Officer-Endeavor Health Job at Skills for Chicagoland's Future

 ...responsibilities during interior and exterior patrols to ensure safety and security ~ Inspire confidence in patients, visitors, and team...  ...or similar required Three to five years of security, public safety, criminal justice, military or similar customer service preferred... 

Top Talent

Full Desk Recruiter Job at Top Talent

 ...Top Talent, LLC is seeking an experienced full-desk recruiter who is self-sufficient, results-driven, and seeking a high-earning potential opportunity. This fully commission-based role offers up to 65% commission, one of the most competitive splits in the industry. Recruiters... 

BAXTER

Machinist - 2nd Shift (Temp to Hire) Job at BAXTER

This is where you save and sustain lives At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. Youll feel a sense of purpose throughout the organization, as we know our work improves...

FOX Corporation

Freelance Production Assistant, Fox News Radio Job at FOX Corporation

 ...million people each month. *JOB DESCRIPTION * We are looking for a talented Freelance Production Assistant to join our Fox News Radio team. The Freelance Production Assistant will be a self-starter with stellar communication skills. The Freelance Production...