Join to apply for the SEO & GEO Specialist, Mid-Level role at Jobright.ai
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Join to apply for the SEO & GEO Specialist, Mid-Level role at Jobright.ai
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Job Summary:
Firecrawl is a rapidly growing developer tools company that specializes in data extraction from the web. They are seeking an SEO & GEO Specialist to drive content strategy and execution, focusing on understanding developer needs and optimizing content for search engines.
Responsibilities:
Conduct deep keyword research and competitive analysis to identify content gaps in the developer tools space
Map search intent and build comprehensive topic clusters around web scraping, data extraction, and AI workflows
Analyze SERP features, ranking factors, and algorithm updates to inform content strategy
Research technical topics and translate complex concepts for various developer audiences
Own our Linear content calendarfrom ideation to publication to optimization
Brief writers and editors on technical topics, ensuring accuracy and search optimization
Coordinate with engineering team to validate technical content and gather product insights
Manage content production pipeline, balancing SEO requirements with technical accuracy
Write technical content when neededtutorials, documentation, comparison guides
Optimize existing content based on performance data and search trends
Create programmatic content templates for scaling (API references, integration guides)
Ensure all content meets both SEO best practices and developer expectations
Conduct technical audits and implement fixes (schema markup, site structure, Core Web Vitals)
Monitor and improve crawlability, indexation, and ranking performance
Work with engineering to implement SEO requirements in our docs and marketing sites
Build and maintain internal linking strategies and content architecture
Track content performance across organic channels using GA4, Search Console, and Ahrefs
Run content experiments and A/B tests to improve CTR and engagement
Report on SEO metrics that mattertraffic, rankings, conversions, not just impressions
Identify and act on quick wins while building toward long-term organic growth
Qualifications:
Required:
3+ years of experience in SEO and content strategy
Proven SEO Track Record: You've ranked technical content in competitive spaces and have the case studies to prove it
Technical Fluency: You can read API docs, understand code examples, and speak developer
Content Strategy Experience: You've built and executed content strategies that drove measurable organic growth
Research Skills: You dig deep into topics, validate information, and synthesize complex technical concepts
Project Management: Comfortable juggling multiple content pieces, coordinating with stakeholders, and meeting deadlines
Writing Ability: Can produce clear, technical content that ranks and resonates with developers
Preferred:
Experience with developer tools, APIs, or B2B SaaS products
Familiarity with Linear, GitHub, or other developer workflows
Background in technical writing or developer documentation
Experience with programmatic SEO and content automation
Built content strategies for developer-focused products that scaled to 100k+ monthly organic users
Created technical content that consistently ranks top-3 for high-intent developer queries
Managed content operations using Linear or similar project management tools
Experience working directly with engineers and technical teams
Built programmatic SEO pages using structured data and templates
Company:
All in One Platform for Building AI Chat Apps: Create enterprise-ready chat with your data apps with one line of code. Founded in 2022, the company is headquartered in Boston, Massachusetts, USA, with a team of 2-10 employees. The company is currently Early Stage.
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